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Picking color schemes: psychology, strategy of color
COLOR IS POWERFUL Did you know that color can influence the way you taste your food? It can increase the effectiveness of placebos. Color schemes can make women look more or less attractive to men. It can draw your attention to danger and effect your emotion just by looking at certain hues. As artists, color is a powerful choice. Color can influence how people feel when they look at your work. Certain colors encourage different buying patterns in your customers. Consistent color can increase brand recognition. What colors are you using and how are they affecting your business? PSYCHOLOGY OF COLOR Whether or not you stick to a definitive color…