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A Cup of Cloudy

  • Carolyn tantanella sitting in her art studio

    What does it mean to be the artsy friend?

    The artsy friend: you might’ve seen one, you might be one. They’ve got that quirky but irresistible charm, that Pisces/Scorpio energy (even if that’s not their sign), and usually a lot of incredible ideas.  The artsy friend is the creative type. You’ve got big dreams, hobbies galore and an attitude that miiiiight just tie it all together into something truly world-bending.  People say you’re a little strange, but you feel like being an oddity in today’s world is a superpower. You see things from a perspective most don’t, which gives you ideas most don’t have. And you want to use that power to make life more beautiful, inspiring, and open…

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    Michigan Parks and Places artivism series

    Michigan Parks and Places: print series with a cause

    When to raise your prices: How do you know?

    raven work in progress painting by Carolyn Whittico

    Avoid these 6 mistakes in your online art shop

  • four phases of a working artist

    Three areas every working artist must focus on – in order

    You’re done being a hobby artist. If you decided today to officially put your ALL into your career as an artist, what would that look like? There are three phases every working artist masters. You’ll focus on these three things (in order): NOT THE ONLY, BUT THE BEST WAY Before we get into details about the phases, I want to mention that I used to have a different take on the process of becoming an artist. In this article, First four steps to take to become an artist, I talk about how the first things you should do are make it known, make a sale, sell at an art show,…

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    A Cup of Cloudy blog image Reviewing Your Art

    Reviewing your art: 3 tips to get clarity

    I love painting custom artwork — here’s why it’s the best

    Pre-sale orders: Sell art before you make it with these tips by A Cup of Cloudy

    Pre-sale orders: a tool for profitable artmaking

  • solopreneur full time travel

    Big 5 lessons from traveling full-time as a solopreneur

    Running an art business while traveling full time is an absolute trip – figuratively and actually. I was on the road for over two years while operating A Cup of Cloudy as a solo entrepreneur, and I learned a few lessons with my traveling business that will be helpful for all artists. When I quit my day job, I focused on increasing revenue AND cutting expenses drastically. For us that meant selling all our belongings, leaving our rental house, and moving into a tiny home. My husband and our two dogs lived in a travel trailer and then transitioned into hotel-hopping in the second year. We saw so much of…

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    watercolor gradients

    Picking color schemes: psychology, strategy of color

    Rethinking 2020: Changing your goals in changing times

    I love painting custom artwork — here’s why it’s the best

  • Repeat collectors by Carolyn Whittico

    Secrets for gaining a repeat collector

    The repeat collector is someone who buys more than one piece of art from you. They love your artwork enough to start and grow a collection of it. Repeat collectors aren’t made overnight, however — there are a few key secrets to making someone who has bought your work before become interested in buying it again. Let’s go over the best ways to motivate that second, third, or fourth sale. ART STYLE  At the most basic level, people buy art to look at it. They buy it to decorate their home, so that their home looks a certain way. Having a consistent art style means when they collect more than…

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    Create multiple income streams in your art business

    Carolyn Whittico in Detroit

    Is being an artist a real job or a real risk?

    Sleeping Bear Dunes illustration by Carolyn Whittico

    Artist Storytelling: People buy your art for the story

  • raven work in progress painting by Carolyn Whittico

    Avoid these 6 mistakes in your online art shop

    SELL MORE, SERVE MORE. Sell art online this year by avoiding a few simple errors – errors that are often overlooked. Artists have a lot to manage in their creative businesses and an online art shop is just one part of it. But to sell art online is to give your creative business a way to scale! So let’s tackle a few common mistakes you might be making so you can get to scaling instead. I recommend selling your artwork at in-person shows first before creating your website. Read this article here to learn why art shows move your art journey along faster. Paying too many fees Making a good…

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    Carolyn Whittico prints hanging at art show in Detroit's Eastern Market

    After an art show: Do these to see results faster

    Generate hype to sell more art with Carolyn Whittico

    Marketing tactics: Generate hype to sell more art

    What is an artist skills gap?

    What is a skills gap in art?

  • A Cup of Cloudy blog image Reviewing Your Art

    Reviewing your art: 3 tips to get clarity

    LOOK BACK TO MOVE FORWARD Everyone critiques their own artwork — or at least they spend a lot of time criticizing it. Any rough review can be discouraging. Adding a pinch of strategy when reviewing your art will take it from negative self-talk to constructive ideas. Today I’m gonna give you three big tips for analyzing your work so you can move forward and progress instead of wallowing at your current level of artistry. It’s time to move forward. It’s time to make better art. 1. ASK BETTER QUESTIONS Your brain is like a computer. When you ask it a question, it will answer that specific question. When you ask,…

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    Make an art portfolio with Carolyn Whittico at A Cup of Cloudy

    How to Make an Art Portfolio

    Carolyn Whittico painting

    Artist collaboration tips (for solo creatives)

    When to raise your prices: How do you know?

  • Carolyn Whittico

    5 tips to tackle the artist’s busy season — the holidays

    GIVE YOURSELF THE BUSIEST SEASON YET Colder weather might signal a slow season for some professions and trades, but not for artists. Right now is our busy season. Let’s do what we can to make the best of it. Here are five supreme guidelines to follow for making your busy season the best few months of the year in your art business. 1. Focus on one special thing that you offer during this time I know as a creative, you probably have all types of different paintings, ideas, sales and schemes in mind. If you’re like me, you’re already plotting your new year’s resolutions. But right now the name of…

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    Brand yourself as an artist by Carolyn Whittico from A Cup of Cloudy

    How to brand yourself as an artist people will remember

    Carolyn Whittico in Detroit

    Is being an artist a real job or a real risk?

    How to survive your first year as an artistpreneur -- tips and lessons from Carolyn Whittico

    Your first year as an artistpreneur

  • Carolyn Whittico - 8 mistakes you might be making as an artist

    8 Mistakes you might be making as an artist

    Everyone makes mistakes. But not everyone corrects themselves. Being a working artist comes with challenges, and you’ll have a few of your own to overcome. It’s all good as long as you bounce back! Be sure to set yourself straight after realizing you may be doing one of these 8 things: 1. Not embracing artistpreneurship In other words, if you’re learning how to sell art then you need to learn the art of sales. An artist who makes money from their art is an entrepreneur and a business owner! Embrace the world of sales, systems, legal setup, website tech, and the business of setting up shop. Ignoring these things can…

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    Offensive comments about your art and how to handle them by Carolyn Whittico

    Offensive comments about your art + how to handle them

    I love painting custom artwork — here’s why it’s the best

    Brand yourself as an artist by Carolyn Whittico from A Cup of Cloudy

    How to brand yourself as an artist people will remember

  • The first steps to take after deciding to become an artist

    First 4 steps to take to become an artist

    THE BEGINNING How do you become an artist when you’re just starting out? After making the choice to finally pursue your creative passions, you have to start taking action. Great. But which thing should you do first? In this article I’ll walk you through what’s most important in the beginning of your artistpreneur journey.  1: MAKE YOUR INTENTION KNOWN Making your plans known seems so small but it’s really a big step. Deciding in your heart that you want to become an artist is one thing, but stating it out loud to your parents at dinner is a whole other beast to tackle.  If you’re not willing to proclaim your…

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    Create an online portfolio website ASAP

    Why You Need an Art Portfolio ASAP

    Michigan Parks and Places artivism series

    Michigan Parks and Places: print series with a cause

    Generate hype to sell more art with Carolyn Whittico

    Marketing tactics: Generate hype to sell more art

  • Why you need to ditch print-on-demand art websites

    Create your own art website — NOT a Society6 account

    YOUR SHOP TYPE MATTERS Guess whaaattt? I’m super thrilled because my artwork was featured on BuzzFeed! Hooray!! It was included in a roundup of spooky-themed products in this article here. This is the type of exposure that can help any artist climb to the top of their sales game and get a little more attention from other outlets, starting an avalanche of media coverage. And like you, I’m definitely ready for that climb. But there was one issue with this super cool article. It didn’t link to my shop. It linked to my old account on Society6. WHY NOT USE PRINT-ON-DEMAND SITES? The thing is, I used to sell exclusively…

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    3 Ways to Perfect Your To Do Lists (for Creative Types)

    Before you make an online art shop, sell your art at shows! Learn why at A Cup of Cloudy

    Before an online art shop, sell at shows (5 reasons why)

    Sell Art Commissions (the right way) with these strategies. Never feel stressed out by a custom artwork client again :)

    SELL ART COMMISSIONS (THE RIGHT WAY)

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Carolyn Tantanella is a Michigan artist who paints the mystical, natural, and fantastical. She specializes in watercolor and digital illustration but could be equally called a poet or a teacher. Carolyn founded A Cup of Cloudy to help artsy types express, create and decorate in a way that fits them.

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