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Create multiple income streams in your art business
SAFEGUARD YOUR REVENUE If there’s one thing I’ve learned from this pandemic, it’s that diversifying your income is very important! Having multiple income streams in your art business brings safety and stability to your financial well-being. If your entire business relies on one thing, what happens when something goes wrong with that one thing? For instance, if you only sell…
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Before an online art shop, sell at shows (5 reasons why)
DON’T SKIP THIS STEP The first thing every new artistpreneur wants to do is sell from an online art shop, sell through social media, and sit at home while they make passive income. Me too. But there are a few key steps you can take BEFORE you create your online art shop that’ll speed up your success. First, sell at…
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First 4 steps to take to become an artist
THE BEGINNING How do you become an artist when you’re just starting out? After making the choice to finally pursue your creative passions, you have to start taking action. Great. But which thing should you do first? In this article I’ll walk you through what’s most important in the beginning of your artistpreneur journey. 1: MAKE YOUR INTENTION KNOWN Making…
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Create your own art website — NOT a Society6 account
YOUR SHOP TYPE MATTERS Guess whaaattt? I’m super thrilled because my artwork was featured on BuzzFeed! Hooray!! It was included in a roundup of spooky-themed products in this article here. This is the type of exposure that can help any artist climb to the top of their sales game and get a little more attention from other outlets, starting an…
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Pre-sale orders: a tool for profitable artmaking
REAP BEFORE YOU SOW Ever tried to sell a piece of art without showing someone what it looked like? Sounds crazy right? Well… that’s exactly what I just did. Let me explain. These past few weeks I tried my hand at hosting a pre-sale for the first time ever — with my new 2020 calendars. For those who might not…
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Your first year as an artistpreneur
ARTISTPRENEURSHIP TIPS Whether you’re diving straight in as a full time artist or taking it slow as a part-time artistpreneur, there are a few strategies that can help you survive your first year. In this article, I’ll go over what you need to focus on to stick with it, make a profit, and expand your brand awareness. MY FIRST YEAR…
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Start an art account on Instagram with these steps
BECOME A SOCIAL MEDIA SWEETHEART So you’re ready to begin sharing your work online. Sweet. But how do you start an art account on Instagram? Instagram is the biggest platform for artists right now. One BILLION people use Instagram each month and creatives have been using this platform to reach new people every day. There is so much potential waiting…
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Start your art business legally (a resource roundup)
AN ARTIST IS A BUSINESS OWNER To be a full time artist, you must know the world of business. You are a business. You have products that you make and sell. You buy materials to make the products. Money comes in when you sell them. You delve in marketing, finances, shipping, taxes, and more. An artist is a business owner. …
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Marketing tactics: Generate hype to sell more art
WHY NO ONE IS BUYING Artists often feel like the way to sell more art is to make better art. While honing your skills certainly helps, it ultimately doesn’t make sales for you. Have you ever seen a successful artist that you genuinely thought was bad at art? Me too. That’s because for one: all art is subjective. I’m sure…
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Picking color schemes: psychology, strategy of color
COLOR IS POWERFUL Did you know that color can influence the way you taste your food? It can increase the effectiveness of placebos. Color schemes can make women look more or less attractive to men. It can draw your attention to danger and effect your emotion just by looking at certain hues. As artists, color is a powerful choice. Color…